Attention Insight Features
The algorithm uses warm-to-cold colours to display which areas get more attention. For example, areas attracting the most attention receive warmer colours like red and yellow.
Percentage of Attention
AOIs represent objects (e.g. call-to-action buttons) that you want to test in the design.
Our algorithm recognises CTA buttons automatically, other AOIs can be set by you.
Automatic Percentage of Attention
Attention Insight AI based algorithms can already recognize CTA buttons automatically and provide an exact Percentage (%) of Attention that button received.
In the future, other key objects such as images, headlines and etc. will be automatically recognized and tested.
Clarity score shows how clear the design is for a new user, whether it is overloaded with elements and conflicting colours or it is clean and clear. The score ranges from 1 to 100 (100 indicates maximum clean design).
Alexa Sites Rank is a benchmark of Top 170 Alexa websites gathered together. It enables Attention Insight to compare your website against your competitors in terms of clarity.
Attention Insight Contrast Checker is built for website owners, designers and developers to identify colour contrast problems leading to accessibility issues.
You read it right. No need to upload it frame by frame, just play the video and analyse the heatmaps provided.
Video heatmaps feature is available upon request. The test is performed by Attention Insight team.
Scroll heatmaps feature is available upon request. The test is performed by Attention Insight team.