Grab Users’ Attention with the Focal Point
In web design, the focal point is the area of interest and emphasis. It is the main object that you want your user to notice and comprehend. Typically focal...
Use Balance to Create Fulfillment in Web Design
Balance in design is the distribution of the visual weight of elements between both sides of the design to create unity, fulfillment and satisfaction. When organizing your web page,...
Key Principles of Visual Hierarchy in Web Design
What is Visual Hierarchy and why is it important in web design? Visual Hierarchy is a term used to describe an organization of elements on the web page, by...
How Contrast Can Increase Your Conversion Rate
What is contrast and why is it important in web design? Contrast refers to the arrangement of opposite elements. It is one of the most important principles in graphic...
Never Underestimate the Importance of White Space
White space, also referred to as whitespace or negative space represents the area between different design elements. It’s everything from the line and letter spacing to the space surrounding...
Influence Your Users Through Eye Grabbing Colors
Colors are not just an embellishment in graphic design. Color is a visual conversation between your brand and your users, and by using colors that draw attention you can...
How Can You Boost Your Design Using Contrast
Contrast is one of the most effective tools for making certain elements in your design stand out. This design principle occurs when an element looks different from its surrounding...